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| *The Commerce Journal>>>Other - Advertising & Marketing |
Help with my home work?PLEASE? |
Icestyle is a manufacturer of skiing products, including skiis, snowboards and skiboards, outdoor clothing and ski accesories. Recently it has found that the price of skiing holidays for it's customers has risen by 4 per cent due to the level of the exchange rate. This resulted in a 6 per cent fall in sales last year.In attempt to battle against the fall in demand, the business launched a high profile marketing campaign designed to promote ski wear as leisure slothing. It particularly targeted the 'youth market', attempting to stress a link between extreme sports and fashion. So far a 10 per cent increase in advertising expenditure has resulted in a 2 per cent increse in sales. Do your own homework. I am sure that there is an example in your textbook. If we told you the answer, it wouldn't help you learn anything. Isn't learning why you are in school to begin with??? |
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i do not pay extra for DART, its part of the way they adserve, its their point of difference. I am sure they cover their cost of this platform in the fees they change for adserving. ...Did u mean what is marketing??? Marketing is a societal process that is needed to discern consumers' wants; focusing on a product/service to those wants, and to mould the consumers towards ... Magic Eight Ball says... 鈥淔orget about it.鈥?/div> |
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