Ive set up an online business but I have no money for marketing and to be honest I dont have a clue about how to drive customers to my website. Can anyone help me please with a short term advertising solution until I make money to advertise in the better places? Thankyou 10 low cost ways to promote your website
1) add your site to as many search engine listings as you can find, ie http://uk.search.yahoo.com/freesubmit/su...
2) make sure you add meta tags to your website (key words which you list then when people search for those keywords your site will come up in the results) - all part of SEO - search engine optimisation
3) put your website address on all your business stationary - letterheads, invoices, compliments slips, delivery slips, envelopes, parcel packaging, business cards etc etc
4) promote your website by adding it to your email signature on both business and personal emails
5) join as many social networking sites as you can ie hi5, bebo, tagged, facebook, myspace, yahoo 360 etc and add your web address in your profile or notice boards etc
6) add yourself to online directories who give free listings ie http://www.yelldirect.com/freelisting/ho...
7) get some stickers made for your car, and window stickers made for car windows of friends, family, customers etc
8) PR is always a good move, ask your local paper(s) to run a feature, get your business start-up story on business sites like http://newbiztips.net/startupstories.asp...
9) use http://www.vistaprint.co.uk to get some free/low cost marketing materials and leave them everywhere you go - cafes, train stations, libraries, school, community centres, college
10) word of mouth is a great way to promote something - and it's free! tell everyone you know and get them to tell people they know try google add words.. cheap and reliable we use google ad words as it allows you to specifiy the budget. You make your ad, then add trigger words so that when people search, your website comes up ie if you sold Fruit and Veg your tigger words would be "Fruit" and "Veg" and "Fresh" etc. You only pay if someone clicks through from a google search. We pay the minimum of 拢30 per month and noticed a difference in leads almost immediately Well, Google Adwords can help but it is not free. The best way to advertise is to ensure you have good content and let everyone know via forums, other blogs and partners about your site. If you site is good, you can get a high organic listing on Google instead of paying of ad ranking via Google Adwords. What type of business is it? What is your product you are offering? What is "NO" budget?
I work for a Magazine and we do alot of different advertising things to brind in Customers and also to help the Customers whom purchase ads with us.
If you are looking to go the FREE route then you have to have a pitch with alot of KEYWORDS that pertain to what you are trying to sell.
Here is an example of what I am doing for my Music:
I don't know about you but I need to bring in more money from my Cd Sales for 2008. I need to network with more music buying fans. I also need to network with more true businessmen, people that are making Six Figures a year or Seven Figures a year.
I am really networking hard, and I want you to join me. I want you to network in this Muisc "BUSINESS" with me. I don't feel as if in passed years I have done enough but I will for 2008!
Network with me here:
http://r.yuwie.com/llove Sales and marketing are the key to business success and its important to move as quickly as possible. It does depend on your product or service is it local or national. Also what type of customer you are aiming for. Driving customers to your website even if you pay for search engine optimisation is not an overnight success. The tactics involved for quick sales and revenues is guerrilla marketing. Using blogs, auction sites, friends, families - anything to get moving. Go to basics and do a list of 101 sales ideas and try them. In the meantime promote your website on the web on any free site. Buy $1 ebooks on web marketing and learn how back end marketing works. Finally please prepare a plan so you have something to work to. The following article will prove helpful to you in streamlining your SEO metatags in order to attract more Net traffic by higher search engine placement.
The most effective way to advertise on the Internet is
to first set up a website and publish its domain name
on major search directories such as Google.com,
Yahoo.com [at http://www.google.com/addurl/?...... and
MSN.com since 85% of Internet shoppers rely on these
search directories to provide them with goods and
services. In a sense, these search directories are a
very large Internet Yellow Pages.
Nevertheless, should your website or opening webpage
fail to contain "generic" keywords, then anyone using
such "generic" queries will not be able to discover
your website. Your domain name [URL] of your website,
in a sense, will be invisible, undiscoverable.
You may want to consider some simple algorithms which,
when observed and committed in designing of a website
with placement of various critical metatags that can
surely achieve a high search engine presence and
increase Internet traffic to your website. These
metatag strategies work well with published webpages
at Google and Yahoo.
Design: Should you create an extensive Flash-based
website, make sure to fill-in the property entries
such as the Title, Description and Keywords. Failing
to do so, leaves no hard HTML or ALT resource that can
be readily indexed by search robots. Also consider the
Internet audience and their incoming setup. For
example, if they are on analog/dialup, Flash webpages
take too long to load up and therefore analog users
will likely lose interest and discontinue entering the
Flash site. On the other hand, anyone on hi-speed DSL
lines, will welcome Flash pages which load quickly. So
before designing a pure Flash websitge, ask the simple
question, "Who's my end user - is he on dialup or
DSL?" And if you had to choose between these two users
for maximum marketability, then select analog users
since 80% of most resident users are still analog
Internet subscribers and pure HTML designed webpages
is best for them.
A non-Flash-based website which relies on hard text,
is far easier to be indexed by search robots. Limit
the use of stylized text saved as .gifs since as a
graphic, they are not indexable by search robots.
Avoid use of frames since any number of search robots
are unable to properly classify textual material.
Placement of Metatags:
A ranking or search order does take place with Google
and Yahoo and it begins with the "Title" metag which
should consist of no more than 60 characters separated
by commas. The "Title" should describe in generic terms, the goods and services, followed by a location from which the resource is located, i.e., city, state. The placement of a domain name which is not generic within the "Title" is not appropriate, unless your
domain name is a major recognizable brand name.
The second metatag is the "Description" which is
usually up to 41 words to form a complete paragraph which
best describes one's goods and services. It is not merely a list.
And the very last category - "Keywords" are also
somewhat limited to 15 words which can be plural
and compound in nature. Again, avoid multiple entries
which could be mistaken as "spamdexed entries" which
is defined as the loading, and submission of
repetitive words into a particular metatag category.
"Spamdexing" when discovered on a webpage and reported
to Google's spamreport.com can result in the
elimination of your website from their search
directory.
Here's an example of a very highly-placed website on
Google.com: Begin with the very "generic" search query
"sandwiches downtown los angeles," taking note to not
abbreviate Los Angeles to "LA" and of course, leave
out the parentheses ("). It will bring up some 2.4
million+ search results. Check out where "Nazos.net"
is ranked. It's on the FIRST FRONT PAGE [ranked #5]!
Again, Nazos.net's high web presence was achieved by
proper web design and placement of relevant metatags
according to Google's publication guidelines.
Good luck! Hi there. Use free directories to advertise your business. Not only will you be displaying your business to potential customers but search engine robots visit directories several times per day meaning more exposure for your website.
These 3 websites are new and are offering lifetime free advertising for those to advertise before January 08
http://www.tristaronline.co.uk
http://www.uktradesdirectory.co.uk
http://www.daveknows.co.uk
There are 3 to get you going but why stop there. Advertise anywhere you can. try
www.gabback.com/freeads
they helped me i hope they can do the same for you.
only 2$ bucks dude....... |
