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Hi, i need opinion and comments on my new curtain shop's name and slogan. thanks all.?


shop's name is Azzaro - (slogan) Your or My Window Dressing Boutique. It's an italian name. or if you have any other suggestions, i'm all ears. thanks thanks

Depending on where your business is located, that name may or may not work. If you are in a rural area or an area with a "poorer" clientel, then they may not understand, or may even be put off by, the name. If you are in an area where it's considered "cool" to be European, then alright. As for the slogan, there's not much that sets you apart. Not very catchy or memorable.

As a minimum - add Curtains to your name: Azzaro Curtains. It will make it clearer what your business sells.

The slogan/tagline should focus on the benefit that you offer. Do you do a lot of custom work? Have a great selection? Exclusive offerings? In-home presentations?

Azzaro - lovely.
Slogan - I have to agree with the post nearby. It's vague..and dull. (no offense) so if I may, here's a few others that may help?

To explain the name and it's flair that may scare off the not so wealthy, yet inspire the upscale shoppers that it's a money smart buy, while advertising the availability of fine window treatments....

Azzaro Window Shopping - Elegance and affordability in design.

or

Azzaro Curtains and More- Where affordable design meets function and flair.



Just a thought, hope you didn't mind...

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